BOF not on Trends

Business of Fashion offers a helpful list of the top 20 figures in Chinese fashion. In addition to a slew of business owners from Hong Kong, several key Mainland media figures like Hong Huang and Angelica Cheung make the list. Even blogger Hong Huang and stylish Lucia Liu are here. Including Melvin Chua also seems to make sense given the huge number of events that are his work.

It was a bit surprising not to see Su Mang, Assistant Publisher and Editor-in-Chief of Bazaar, Bazaar Jewelry and other publications and Assistant Publisher for the whole Trends, the largest fashion publishing group in China. Given that the Trends Group is the main voice deciding how the mainstream population of China digests fashion, Liu Jiang, the Founder and President of the group might also have been included. I understand that BOF might have wanted a selection of figures from manufacturing, retail, media, design, and modeling; there might not have been enough room for Su Mang or Liu Jiang. Still, the list does seem a bit Hong Kong tilted.

Nels Frye is a freelance writer, photographer, consultant and stylist, based in Beijing. Focuses are on street style, other consumer trends, and broader social issues.