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Our partner boutique PR and Marketing firm, Afflux, can get you set up on Chinese social media for extremely reasonable rates. This is worth it not only for promoting your sales here in China but also to raise general awareness of your brand or company since Chinese tourists do much of their spending while traveling. Our focus is on setting your business up on Weibo and Wechat but we excel at other platforms as well. Contact dion (at) affluxmcc (dot) com for more information.

Nels Frye is a freelance writer, photographer, consultant and stylist, based in Beijing. Focuses are on street style, other consumer trends, and broader social issues.