This makes me think of some figure from the 1920s, though I can’t recall which one.
Beer was available at the strawberry festival only from the bags of old ladies and the various vendors. Apparently, they had snuck it in as if it was contraband. Alcohol is no longer allowed to be sold at music festivals in Beijing. It’s interesting being at a festival with so little liquor. Holding a beer can makes one feel like some kind of deity because everyone is so impressed.