China Fashion Week, Tuesday Roundup

Some shows have been memorable, some bland, and others had nice pieces. As one might expect, there is quite a difference in the types of people who attend each show, based largely on the clout of the brand and the designer. Some are filled with design students and some boast the gliteratti of the fashion press. Here is the China Daily introduction to the week.

I skipped the NE Tiger (东北虎)show on Monday because I had to write an article and their shop displays have always irritated me. The designs seem like an injustice to the majestic beast. Still, the pics make look interesting in a way.

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Qi Gang (above) is one of the names I hear most this week (his two shows are Mihuang (米皇) Cashmere Collection and Secfashion). Apparently, the vast majority of the items in the Mihuang show were 100% cashmere or blends.

The second show I saw was Entra, which seemed more wearable and less conceptual.

Next was the Tsai Meiyue wedding dress show. It opened with a very cute little girl (scroll down) coming down the runway with one of the models. The show was pleasant. Focusing on wedding dresses is a clear recipe for success here.

The Throb Immobile show was traumatizing, as the name of the brand could imply. The clothes, models, and music all seemed to suggest the lifestyles of the elite in some dystopian future in which natural fibers have gone the way of the polar ice cap. The show ended with a yet another, still more mangled, electro Carmina Burana, which will prevent me from ever again enjoying Orff’s masterpiece.

The styles at the DGVI show ranged from sexy, to tawdry, to gaudily slutty, meaning it was quite entertaining and fun. There was an actual DG and some of the music played was very charming. The style was Miss Sixty with a strong dose of Wenzhou, which is probably where most of the dreadfully cheap chic of that Italian brand is produced anyway. The problem with fashion shows like this, especially in China, is that I’m never sure about whether the effect of the clothes and styling is what was intended by the creative team. Well, actually, in this case I think it was. Mr. Li Zhilong, the heavily-accented Creative Director, wearing a shiny (clearly synthetic) velvet suit and shades, looked right in his element surrounded by the models, all in jeans that had at least ten zippers. This was the only show I’ve seen that had a large number of foreigners in the audience. I think the entire German and Austrian embassies were there. Afterwords, this show also had a nice cocktail party, as foreigners tend to expect.

The high point of Tuesday was the Cocoon show. This view is clearly shared by the fashion media as this was the only event on Tuesday at which the elites of that group were in evidence. Both the China Vogue and Bazaar editors-in-chief attended as did some minor Hong Kong celebrities. This show had quite a bit that stylish women would really covet. It was also the first one that revealed some understanding of color. The use of polka dots was especially appealing. The night shows are the must-see ones.

Nels Frye is a freelance writer, photographer, consultant and stylist, based in Beijing. Focuses are on street style, other consumer trends, and broader social issues.

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